Flowers have become an integral part of our lives. We use flowers to celebrate a number of various events, from floral arrangements for weddings to anniversary flowers (sometimes purchased last minute). With Valentine’s Day fast approaching, many flowers will soon be delivered around the country, to men and women alike (surveys have shown that almost 40% of women sent flowers to their spouses). And flowers have had significance for years and years – depictions of floral arrangements date back to 2500 BC. The best selling flowers vary from holiday to holiday and what makes up the best selling flowers depends on the season as well (for example, the lifespan of a tulip is particularly short, as small as three days).
If you’re wondering “when should I send a flower arrangement?” or perhaps why get flowers delivered, you’re not alone. But there are a remarkable number of times that the current best selling flowers are a perfect addition to any occasion. A local florist can help you decide the type of fresh flowers that you purchase and help to tailor them specifically for the occasion as well as your budget. For example, roses are a very popular choice for Valentine’s Day, a holiday that’s big in the floral industry (in fact, it’s the number one holiday for florists, and represents a whopping third of total fresh flower purchases). Valentine’s Day in general is the perfect occasion to purchase best selling flowers. In fact, you don’t even really need a partner or significant other to buy flowers on Valentine’s Day. On February 14th, statistics show that up to 15% of women in the United States will purchase flowers for themselves. And there’s absolutely nothing wrong with that – overall, over 60% of total best selling flowers purchases are spent on oneself, only about 35% of flower purchases are actually sent to someone else.
Weddings are another popular occasion to buy best selling flowers, as almost all weddings incorporate them in some way. One popular way for a wedding to incorporate flowers is through the flower girls, the usually young girl who walks down the aisle ahead of the bride, scattering flower petals as she goes. Almost 60% of all weddings have a flower girl as part of the wedding party, but flowers can be included in many other ways as well, from the centerpieces to the bridal bouquet. A wedding florist can help the soon to be newlyweds decide what type of flowers to purchase as well as how to incorporate them throughout their special day. For most weddings, flowers alone take up up to 8% of the total budget.
Mother’s Day is another great opportunity to purchase best selling flowers. Local florists find themselves busy on Mother’s Day, as over 30% of adults will purchase flowers for a mother in their life on this day. Overall, one fourth of flower purchases are made on Mother’s Day. Of those celebrating the holiday, over 60% will purchase best selling flowers as part of their celebration and appreciation.
There are, of course, many other occasions to buy flowers on, from birthday flowers to graduation flowers to sympathy flowers to get well soon flowers. Sometimes, it’s nice to purchase flowers to simply say that you were thinking of someone. Flower purchases are also common during the holiday season, particularly for Christmas and Channukah. Every year, over $20 billion is spent on flowers in the United States alone. But no matter what the occasion, the purchase of flowers is almost always appropriate.
